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  4. Musk launches new perfume to fund Twitter purchase
US & Canada

Musk launches new perfume to fund Twitter purchase

  • By Al Mayadeen English
  • Source: Agencies
  • 13 Oct 2022 08:20
  • 1 Shares

Musk is poised to finalize his $44 billion acquisition of Twitter before the end of the month, even if through perfume sales.

  • Burnt Hair perfume.
    Elon Musk's Burnt Hair perfume.

Elon Musk now has his own musk: the Tesla entrepreneur announced the release of a new fragrance dubbed "Burnt Hair", which sold $1 million in a few days. "Please buy my perfume, so I can buy Twitter," he wrote on the platform Wednesday.

Please buy my perfume, so I can buy Twitter

— Elon Musk (@elonmusk) October 12, 2022

Musk is poised to finalize his $44 billion acquisition of Twitter before the end of the month. If he fails to do so, a breach-of-contract trial will be held in November.

The SpaceX founder announced on Tuesday that he has already sold 10,000 bottles of the fragrance. "With a name like mine, getting into the fragrance business was inevitable -- why did I even fight it for so long!?" he joked on Twitter.

The finest fragrance on Earth!https://t.co/ohjWxNX5ZC pic.twitter.com/0J1lmREOBS

— Elon Musk (@elonmusk) October 11, 2022

The world's richest man's Twitter bio now portrays him as a "Perfume Salesman", and a pinned tweet includes a link to the product's selling page via his firm The Boring Company's website.

The ad for the perfume shows a ruby red bottle with the name engraved on the front in the script. The tagline reads, "The Essence of Repugnant Desire." Each bottle retails for $100.

Musk is no new to his jokes going viral on the internet as a result of his legions of fans. In the past, the billionaire has promoted a variety of strange products that make reference to his sense of humor.

  • Burnt Hair
  • United States
  • Elon Musk
  • Twitter

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