US President Joe Biden's popularity has dipped once again as Americans grow more concerned about the economy and immigration as the Democrat ramped up his reelection campaign, according to a Reuters/Ipsos survey released on Wednesday.

Only 38% of the Friday survey respondents approved of Biden's work as President, a decrease from 40% in December.

His public favor rating has been below 50% since August 2021, raising concerns among his fellow Democrats as he prepares for a rematch with Republican former President Donald Trump in November.

According to a recent ABC News/Ipsos survey, Donald Trump leads his Republican opponents in key popularity indicators as the 2024 primary season begins, while Joe Biden's job approval rating has dipped to the lowest rating for any president in the last 15 years.

According to the most recent survey, 17% of respondents believe immigration is the most critical issue facing the United States now, up from 11% in December. It was the top issue of Republican respondents, with 36% claiming it as their major worry, compared to 29% who listed the economy.

Biden's administration has struggled to deal with an influx of asylum seekers at the US-Mexico border, while Republicans in Congress, emboldened by Trump, have threatened to derail a bipartisan effort to address the issue. They are moving forward with an impeachment motion against Biden's top border officer, Homeland Security Secretary Alejandro Majorkas.

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The economy remained Americans' top concern, highlighted by 22% of survey respondents, as they grappled with inflation and other COVID-19 pandemic consequences.

Almost two-thirds of respondents, including 47% of Democrats, believe the nation is on the wrong path. 

Biden's 'wildest dream'

Joe Biden realizes his policies jeopardized his chances of being re-elected, prompting him to take roads less traveled by conventional presidents. 

According to The New York Times, Biden has opted to attend rallies to warn of the death of democracy if his administration loses the elections and sent his most trusted aides to reclaim the democratic narrative he wants to promote and wants voters to choose.

But in a bizarre choice, Biden also turned to global superstar Taylor Swift in an attempt to boost his popularity among US citizens. 

The Times coined it Joe Biden's "wildest dream", as a public endorsement from Swift would boost his chances in the elections. Forbes revealed that one of the plans Biden's administration had noted in their agenda was a public appearance with Taylor Swift, perhaps at one of her tour shows. 

Singer and songwriter Taylor Swift is a firm Democrat and is known for her influence on social matters. Her large fanbase is swayed by her views and political stances. Although Swift is not outspoken about her politics, her documentary "Miss Americana" revealed that when she voted for the Democrat running in the Nashville country elections, a large number of fans headed to the polls and cast their votes for the same candidate, tipping the scales of the results. 

Moreover, during the 2020 elections, Swift encouraged fans to vote and endorsed Joe Biden, resulting in a drastic upsurge in tens of thousands of young voters registered.