Al Mayadeen English

  • Ar
  • Es
  • x
Al Mayadeen English

Slogan

  • News
    • Politics
    • Economy
    • Sports
    • Arts&Culture
    • Health
    • Miscellaneous
    • Technology
    • Environment
  • Articles
    • Opinion
    • Analysis
    • Blog
    • Features
  • Videos
    • NewsFeed
    • Video Features
    • Explainers
    • TV
    • Digital Series
  • Infographs
  • In Pictures
  • • LIVE
News
  • Politics
  • Economy
  • Sports
  • Arts&Culture
  • Health
  • Miscellaneous
  • Technology
  • Environment
Articles
  • Opinion
  • Analysis
  • Blog
  • Features
Videos
  • NewsFeed
  • Video Features
  • Explainers
  • TV
  • Digital Series
Infographs
In Pictures
  • Africa
  • Asia
  • Asia-Pacific
  • Europe
  • Latin America
  • MENA
  • Palestine
  • US & Canada
BREAKING
Barrack: We call upon Druze, Bedouins, and Sunnis to put down their weapons and together with other minorities build a new and united Syrian identity building peace and prosperity with their neighbors
US Special Envoy to Syria Tom Barrack: Israeli Prime Minister Benjamin Netanyahu and Syrian President Ahmad al-Sharaa supported by the US have agreed to a ceasefire embraced by Türkiye, Jordan, and their neighbors
YAF spokesperson Brigadier General Yahya Saree: We carried out a top-tier operation targeting Ben Gurion Airport in Lydd with a Palestine 2 hypersonic ballistic missile
Israeli media: Israelis in the Gush Dan area and al-Quds were asked to enter shelters immediately
Sirens sound in Tel Aviv and occupied al-Quds after a missile was launched from Yemen
Sheikh Qassem: We are ready to defend ourselves if 'Israel' attacks us in a way that we believe calls for us to defend ourselves
Sheikh Qassem: "Israel" will never be handed over our weapons
Sheikh Qassem: He who refuses so and accepts humiliation, that is their own business, but for us, we will not accept humiliation. We have made great sacrifices, and our strength has helped us achieve this result
Sheikh Qassem: Be patient with the issue of exclusivity of arms with the state in the face of the great danger that will not spare Lebanon; let us speak with one voice and work for the sake of priority
Sheikh Qassem: Lebanon faces three real dangers: 'Israel', ISIS tools on the eastern border, and US tyranny

Following loss of license Baskin-Robbins becomes BRandICE in Russia

  • By Al Mayadeen English
  • Source: Agencies
  • 2 Dec 2022 09:38
  • 1 Shares
2 Min Read

Russia's Baskin-Robbins will no longer be able to operate in Russia following sanctions, however, there will be a rebrand.

  • x
  • In Russia Baskin-Robbins becomes BRandICE (Getty images)
    In Russia, Baskin-Robbins becomes BRandICE (Getty images)

Russian ice cream manufacturer JSC BRPI, previously known as Baskin Robbins Production International Limited, will register a new trademark BRandICE as a result of the loss of authorization to do business in Russia, according to Russian newspaper Kommersant on Friday.

The Federal Service for Intellectual Property (Rospatent), according to the publication, received a fresh brand registration application from JSC BRPI in October and November. According to Kommersant, the loss of the Russian manufacturer's license to use the Baskin-Robbins name, which is owned by the US, may have motivated the registration of a new brand.

According to a Baskin-Robbins cafe manager in the Moscow area. the new brand will be introduced on December 1, with cafés being required to replace their signs.

The publication reported that since the Russian firm wouldn't have to pay royalties, the expenses of production under a new brand may be reduced. JSC BRPI would also need to alter the recipe, though.

Related News

Russia downs 73 Ukrainian drones overnight

US Gen. threatens Kaliningrad, claims NATO can destroy Russian assets

Russia turns to Asia as West sanctions its financial market 

Russia embracing the Chinese yuan has had an effect on several Chinese entrepreneurs, as Russian businesses might now negotiate contracts in yuan rather than the dollar or euro. This is, according to Chinese entrepreneur Wang Min, an exciting "win-win" situation for Chinese and Russian businesses.

The businessman said, "We hope that next year sales in Russia can account for 10-15% of our total sales."

According to Reuters, Wang intended to profit from Russia's speedily "yuanized" economy, as the sanctioned nation looks toward an Asian market for financial stability. He envisions a win-win situation where Chinese exporters lower their currency risks and Russian purchasers have easier access to payment.

To put it simply, the Russia's economic shift toward the east might increase international trade, provide a rising economic counterbalance to the dollar, and curtail Western attempts to exert economic pressure on Moscow.

Read more: Owner of IKEA stores sees profit fall post-Russia exit

  • Russia
  • US
  • Anti-russian sanctions
  • BRandICE
  • Baskin-Robbins

Most Read

Algerian nurse stabbed in Germany

Murder of Algerian nurse in Germany sparks outcry, demands for justice

  • Europe
  • 14 Jul 2025
Credible reports, including some from Israeli media itself, indicate that Tel Aviv had pinned its hopes on what can only be described as a delusional plan. (Al Mayadeen English; Illustrated by Batoul Chamas)

Jebraily: Iran strikes rewrote regional deterrence rules - Exclusive

  • MENA
  • 15 Jul 2025
Al-Qassam Brigades fighters confront Israeli soldiers in Beit Lahia, northern Gaza, undated (Al-Qassam Brigades Military Media)

3 Israeli soldiers killed amid Gaza battles: Israeli media

  • Palestine
  • 14 Jul 2025
Al Mayadeen: UN Palestine Inquiry members reportedly resigned

Exclusive: UN Palestine Inquiry members reportedly resigned

  • Politics
  • 15 Jul 2025

Coverage

All
The Ummah's Martyrs

Read Next

All
The US Capitol, Wednesday, July 16, 2025, in Washington (AP)
Politics

Congress set to weaken oversight on foreign US arms sales

Only quarter of Americans say Trump policies helped them: Poll
US & Canada

Only quarter of Americans say Trump policies helped them: Poll

UK charities fund Israeli settlement expansion in occupied West Bank
Palestine

UK charities fund Israeli settlement expansion in occupied West Bank

Calls grow to remove Netanyahu from High School hall of fame
Politics

Calls grow to remove Netanyahu from high school Hall of Fame

Al Mayadeen English

Al Mayadeen is an Arab Independent Media Satellite Channel.

All Rights Reserved

  • x
  • Privacy Policy
  • About Us
  • Contact Us
  • Authors
Android
iOS